Definitely file this one under "silly", but it's a toy copter launched with blink of some sort of electrical false eyelash controller. I just wish they wouldn't call every flying toy a "drone".
From Popular Science:
With a wink, the drone flies out of the woman's hand. This isn't the opening sequence of a James Bond movie (though it totally should be). Instead, it's the metallic makeup of computer scientist Katia Vega. When the eye closes, the metallic makeup completes a circuit, which sends a signal down conductive eyeliner to a radio transmitter, which tells the drone (really, a toy remote control helicopter) to take off. The future!
The drone-contolling eyeliner, dubbed the "Blinkifier," is party of Vega's Beauty Technology project. In addition to controlling a drone, Vega configured the Blinkifier to change the lights on an LED headress and to switch images projected behind the presenter. Her other works in Beauty Technology include artificial nails with RFID tags that can play a virtual piano and, combined with a special set up, can turn a pool of water into a DJ's turntables.